FOOD AND BEVERAGES
Kraft Foods
Procter & Gamble
Best Foods
The Coca Cola Co.
Campbell Soup Company
House Foods of America
Jarritos Soft Drinks
Pepsi Co
Anheuser-Busch
Pillsbury Company
U.S. Potato Board
Roman Meal Bakeries
Federated Group
Absolut Vodka
Wine Market Council
Texas Produce Association
The National Association For The Specialty Food Trade
Tequila Holdings, LLC

FAST FOODS
El Pollo Loco
KFC

FINANCIAL
Bank of Montreal
Banamex, S.A.
BBVA Bancomer, S.A.
Harris Bank
Citibank - Credits Cards
Wells Fargo - Small Business
MoneyGram
Nissan Motor Acceptance Corp.
Bank of Oklahoma Financial Group
Illinois Mutual Life
Hispanic Financial Development
Old Mutual Financial Group/IMS

MEDIA
Universal Studios Television
Columbia TriStar Television
Fox Cable/Television
La Opinión
Telemundo

INTERACTIVE
Mexico.com
Suenvio.com

RESEARCH COMPANIES
Access Worldwide - Cultural Access Group
Hypothesis Group
C.A. Walker
Peryam & Kroll
New American Dimensions

CONSUMER PRODUCTS
Disney Consumer Products (Toys)
Baby Einstein Educational Videos

ENTERTAINMENT
Ringling Brothers and Barnum & Bailey
Sesame Street Live
Circo Hnos. Atayde
New Line Pictures
Paramount
Buena Vista Pictures
Columbia/TriStar
MGM
20th. Century Fox
Warner Bros.

AUTOMOTIVE
Nissan USA
Kia Motors
Lincoln-Mercury
Pennzoil Motor Oil
Suzuki Motors

HEALTH CARE
Care America
CIGNA Healthcare

TRAVEL AND TOURISM
Mexicana Airlines
Mexico Secretary of Tourism

AD AGENCIES
cruz/kravetz:IDEAS
The Axis Agency
Porter Novelli

NON-PROFIT
American Cancer Society

TELECOMMUNICATIONS
Valor Communications

RETAIL
Payless Shoe Source
Walgreen’s
Winn Dixie Supermarkets
Hy-Vee Supermarkets
Super Valu

FASHION
Levi Stauss Co.


U.S. GOVERNMENT
U.S. Postal Service
Mexican Government
Nacional Financiera

TRANSPORTATION
Amtrak

ASSOCIATIONS
AARP
National Association of School Music Dealers


Marketing to Hispanics provides a roadmap and critical marketing research, assessment, planning and implementation frameworks for successfully shaping Hispanic market entry strategies, including lessons-learned from Walgreens, Wells Fargo Bank, PacifiCare Health Systems and others.